News and insights

Visit Pärnu and Alpha Agency have been awarded a Bronze Award in the Media category at the prestigious WINA – World Independent Advertising Awards for an integrated tourism marketing campaign that successfully increased interest among Latvian travellers in Pärnu and delivered measurable tourism growth.

Alpha Baltic Media Ltd., operating under the brand name Alpha, continued its growth trajectory in 2025, with net turnover increasing by 28.2% to €3,413,306 and profit rising by 21.2% to €137,401. The company’s total balance sheet value exceeded €630,000 for the first time. Behind these figures lies a broad public sector portfolio and international recognition on a European scale, according to the company’s latest annual report.

In a saturated market, a strong brand is no longer a competitive advantage—it's the price of entry. This guide provides the framework for transforming your brand from a simple visual identity into a high-velocity engine for national and cross-border business growth, ensuring you are positioned not just to compete, but to lead in 2026.

Communications agency Alpha has won two awards at the prestigious European Agency Awards 2025, taking top honors in the Best PR Campaign and Best Integrated Campaign categories for its Never Alone! campaign, created in Lithuania in partnership with the Findmykids app.